Hey, Nissan Stadium’s right by the river so maybe you can cast a line before the show…
Morgan Wallen is in Nashville this weekend for his run of three shows at Nissan Stadium, the latest stop on his record-setting One Night At A Time tour.
And ahead of the show, Morgan is giving fans the opportunity to get some exclusive Field & Stream merch, or win themselves a nice little vacation.
Of course it was announced earlier this year that Morgan had teamed up with Eric Church to buy the iconic brand, bring the merch brand and the print magazine under the same ownership for the first time since the outdoors brand was founded in 1871. And they’ve also announced the first ever Field & Stream Music Festival, taking place October 4-6 in Winnsboro, South Carolina and featuring Eric Church (of course), Lainey Wilson, Riley Green, Lynyrd Skynyrd, and more.
So for his shows in Music City, Morgan is hosting a pop-up that shows off both his music and his outdoors brand.
The shop, which will be located outside of Nissan Stadium near the pedestrian bridge, will feature special Morgan Wallen Field & Stream releases that are only available at the pop-up, including his Field & Stream “Norris hat” designed by Morgan himself along with his childhood best friend, who works for Field & Stream.
The special “Bear Hat” hat was created to pay tribute to Norris Lake near his hometown in east Tennessee, along with the legendary tales of Davy Crockett. And the first 25 fans who stop by the pop-up will get a special signed version of the limited edition hat.
And he’ll also be giving away some prizes to his fans, including VIP tickets to a stop on his tour, tickets to Field & Stream Music Fest and some Field & Stream gear.
The experience will also have photo ops for fans, including a recreation of “Mamaw’s House” from the cover of his One Thing At A Time album.
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If you’re in Nashville for the shows this weekend, the pop-up opens today from 2-6, and will be open from noon until after the shows each night on Thursday through Saturday.
Although I’ve gotta say, if he’s not selling camping chairs, it’s a big missed opportunity.
